I saw a “Big Game” commercial the other day that was one of the better ones in terms of creativity, and in that it tweaked the NFL and their protection of the phrase “Super Bowl.” OK, I said it; so sue me. Several years ago I used the phrase GraphExpo out of context in one of our newsletters and was chastised over it. I do understand the reason for protecting these “trade marked” phrases, but sometimes it can get out of hand. Or at least a bit silly.
I will say this — the game was fun to watch and if it wasn’t for the malfunctioning lights (didn’t we have something else malfunction a few years ago?), it might have been a real snoozer. Or at least not very Super (can I say that?).